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Psychology› Social Psychology› Death Anxiety and Social Exclusion

Social neuroscience — Implicit priming during fMRI

Submitted 2026-10-23

Field: Psychology › Social PsychologyType: A method hit a wallArea: social neuroscienceTarget: Implicit priming during fMRIStage: full study

Hypothesis

Implicit primes of social rejection would change brain responses to social stimuli, measured with fMRI.

What failed

With a well-established priming method and a large sample, the study found no evidence that the primes changed brain responses.

Broken assumption

A priming method that works in the lab also works inside an fMRI scanner.

Why

The authors suggest that this priming method may not work inside an fMRI scanner. They do not question the behavioural priming effects.

From the published paper: Powers et al. PLoS ONE, 2013. ↗CC BY

Research ideas from this failure

Unvetted lead — read the papers

New hypotheses this failure suggests, each with a crucial experiment, a rival explanation of the original result, and the papers it rests on. Written by AI from paper titles and abstracts found on OpenAlex (and Europe PMC, for life and health sciences).

Related failures

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Links in published research

Where this experiment's genes are known to matter outside its own research area, and the papers behind those links. Sources: Open Targets Platform and Europe PMC.